Comcast

Comcast turned to DCP to help launch Buzz—a technology/lifestyle magazine. This entertaining quarterly gives nearly 700,000 Northern California Comcast customers tips for maximizing their cable experience. In a 16-page format, Buzz uses colorful graphics and human-interest journalism to demonstrate how to take full advantage of digital technology.

Ubisoft

Gaming software giant Ubisoft hired DCP to create ImagineTown, a 16-page magazine for tween girls. DCP developed a lively, activity-filled magazine that brought young readers closer to the Ubisoft brand. DCP also oversaw a complex distribution plan that included point of purchase in Target stores and insertions in tween magazines, which succeeded in getting the publication into the hands of gamers coast-to-coast.

Chevron

Chevron wanted a creative vehicle to inform partners of its technological achievements. The company asked DCP to help launch Next* —a 40-page publication distributed to 50,000 business and government leaders around the world. The result?  A boldly graphic, compelling magazine that conveys Chevron's collaborative style and cutting-edge technology. 

Frito-Lay

Frito-Lay needed a publication to help roll out an employee education program—and needed it fast. DCP accepted the challenge and produced Good Fun under tight deadlines and demanding turns without neglecting customer service, quality, or commitment. Distributed to Frito-Lay employees, Good Fun explains Frito-Lay product nutrition and health facts using simple-to-understand charts, engaging articles and dynamic graphics.  

Blackhawk Plaza

Blackhawk Plaza, an upscale specialty shopping center located in Danville, California, wants to keep the surrounding community aware of the exciting improvements under way as part of a major renovation. DCP created an integrated direct mail and advertising campaign to introduce new tenants, announce special events, and describe the all-new experience.

University of California Hastings College of the Law

To maintain and build relationships with 19,000 graduates, the Alumni Center at University of California Hastings College of the Law publishes a biannual magazine dedicated to growing that bond. UC Hastings hired DCP to lead a major relaunch effort to produce a 60-page magazine that connects with busy professionals and inspires them to proudly share it with their colleagues.

University of California Haas School of Business

The UC Berkeley Center for Executive Education at Haas School of Business prepares executives for new levels of leadership. When the school needed help producing an annual program guide, it came to DCP. Haas looked to DCP to define editorial structure, polish writing, enhance the design, and manage the project. With DCP, Haas found a one-stop shop that could handle all project needs with top-quality services at the right budget.

John Muir Health

John Muir Health asked its creative agencies to analyze and rethink the hospital’s overall brand position and marketing strategy. DCP recommended that the hospital consolidate three publication programs into one coordinated campaign that made a more consistent presentation of the system’s brand, reached more consumers more often, and was nearly 20 percent less expensive than the previous programs.

View Sample | Health Care Publication
 

Brown & Toland Physicians

As an independent physicians association, Brown & Toland Physicians plays a key role in the health-care delivery system for thousands of San Franciscans. Nonetheless, many members don’t fully understand the value of their relationship to the group. DCP launched a member magazine that’s useful, modern, fun to read, and clearly associates the Brown & Toland Physicians brand with member satisfaction and loyalty.

Alta Bates Summit Foundation

DCP has worked with the Alta Bates Summit Foundation in the production of its Annual Report to Donors for more than five years. Each year this creative collaboration results in a fresh and inspiring publication. The foundation’s commitment to the community’s health underscored by the choice to print on paper stock certified by the Forest Stewardship Council.

San Francisco Giants

Giants magazine is the official game program of the San Francisco Giants. This 108-page, full-color, glossy publication gives fans a behind-the-scenes look at the players, coaches, and broadcast crew. It also serves as a guide to AT&T Park. More than a collection of records, rosters, and stats, Giants magazine is an informative and entertaining marketing communications tool.

Oakland Athletics

Athletics, the official magazine of the Oakland A’s, is an 84-page, full-color, glossy program that gives fans an up-close look at players. Filled with action-packed photographs, colorful tidbits, comics, games, and extensive feature stories, Athletics exposes readers to the personalities behind the professional athletes.

Arizona Diamondbacks

The Arizona Diamondbacks came to DCP seeking a more dynamic look for the team magazine, D-backs Insider. DCP restructured the editorial content and adjusted the advertising placement for improved pacing and a stronger “magazine-like” read. The new format led to a graphically compelling magazine and a more reader-friendly experience.

Solage Hotels and Resorts

With the opening of the premiere Wine Country resort, Solage, Auberge Resorts wanted to create a custom magazine to convey the unique Solage experience. Through 16 artistically designed pages, Solage magazine uses custom content and photography to communicate a sense of style and luxury worthy of the Napa Valley.

Draeger's

Draeger's wanted to update the look of its cooking school catalog to complement its sophisticated brand image. It also wanted to give readers valuable information that would motivate them to shop in Draeger's, sign up for classes, and rely on Draeger's as a culinary expert. Through design and editorial enhancements, DCP transformed a standard catalog into a contemporary magalog.