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Diablo Custom Publishing Takes Home Two Honors at the 2012 Pearl Awards

DCP received a Silver Pearl Award for John Muir Health magazine, Best Achievement of Corporate Objectives and a Silver Pearl Award for Best Interactive Content for Tablet Devices.

Walnut Creek, CA - Diablo Custom Publishing (DCP) was honored on November 5 at the 2012 Pearl Awards ceremony at the Liberty Theater in New York City with two awards for its client work in custom magazine strategy and tablet app content. DCP was awarded the Pearl Awards for Best Achievement of Corporate Objectives for John Muir Health magazine and Best Interactive Content for its newly released Advanced Tablet App.

The Pearl Awards are an annual event created by the international association the Custom Content Council to honor excellence in editorial, design, and strategy in the custom content industry. The 2012 competition drew a total of 628 entries from 15 countries.

“We are delighted to have our custom content projects for our clients recognized at the Pearl Awards,” says Barney Fonzi, Group Publisher at Diablo Publications. “The awards are a testament to DCP’s expertise in developing new and strategic solutions for our clients to further their reach and customer engagement.”

DCP received a Silver Pearl Award in custom publishing for John Muir Health magazine in the category of Best Achievement of Corporate Objectives. The custom publication was created to position John Muir’s brand as the reliable partner in health for families in its service area and to lead the audience to important contact points within their organization. These contact points are where the system begins relationships with new and existing patients.

DCP also received a Silver Pearl Award for Best Interactive Content for Tablet Devices. The combination of progressive designs and engaging editorial, combined with state-of-the-art videos, content overlays, audio, slideshows, and more showcased DCP’s client as a cutting-edge and innovative company. About the Custom Content Council and the Pearl Awards 


The Custom Content Council (CCC) is the leading association for the custom publishing industry in the United States and is focused on promoting the growth and vitality of this dynamic marketing discipline. Marketers across the country and other interested constituencies rely on the CCC as the authoritative source of industry news, data and trends, and information on the effectiveness of custom publishing, and for referrals to the top custom publishers in North America.

About Diablo Custom Publishing 


Diablo Custom Publishing, the Bay Area’s leading custom publisher, provides complete print, online and mobile custom publishing services to a diverse group of clients, including Dignity Health, the Oakland Museum of California, Chevron, University of California Hastings College of the Law, the Oakland Athletics, and the San Francisco Giants. With 32 years of experience and an award-winning creative team, DCP develops integrated marketing solutions that help companies communicate brand value, deepen customer loyalty, and increase revenue. For more information, visit dcpubs.com.

Diablo Custom Publishing Announces Its Advanced Tablet Application for iPad and Other Tablet Devices

Diablo Custom Publishing (DCP) today announced the release of its Advanced Tablet Application (App) for the iPad, Android and other tablet formats. The Advanced Tablet App provides users an engaging interactive experience far beyond the standard magazine flip book apps that are found on the market today. The Advanced Tablet App enables DCP’s customers to distribute their interactive publications through Apple Newsstand, Google Play, Amazon Newsstand, or through private distribution.

DCP’s Advanced Tablet App enables multiple layers of content to create a unique interactive reader experience. The app presents a digital canvas that doesn’t constrain the publication to the edges of the device’s screen. Text can be free scrolling or move in blocks; it can also be turned off to allow full-screen images on any layout. Features include video and audio that can scroll with text, slideshows, 360-degree photo rotation, and embedded forms.

“We are extremely excited to be on the cutting edge of tablet application development for our clients,” states Barney Fonzi, Group Publisher for Diablo Publications. “While print publications are still in very high demand, we are seeing a sharp increase in requests for custom tablet applications to complement print products. More than 100 iPads per minute were sold in 2011, and more than 65 million new iPads will be purchased in 2012. Additionally, other tablets, like Android and Kindle Fire, are rapidly expanding the market.”

The advanced tablet platform allows for both horizontal and vertical orientations, and each offers a unique and optimized layout. The app also provides advanced analytics that offer insight into how users interact with digital content. The analytics provide more regular, timely, and enhanced levels of detail, allowing DCP's clients to make more informed decisions about their digital publishing initiatives, ultimately delivering greater ROI.

About Diablo Custom Publications Diablo Custom Publications (DCP), the Bay Area’s leading custom publisher, provides complete print and online custom publishing services to a diverse group of clients, including the University of California Hastings College of the Law, the Oakland Athletics, the San Francisco Giants, Catholic Healthcare West and Chevron Corporation. With 32 years of experience and an award-winning creative team, DCP develops integrated marketing solutions that help companies communicate brand value, deepen customer loyalty and increase revenue. For more information visit http://www.dcpubs.com.

University of San Diego, School of Law Selects Diablo Custom Publishing to Produce Advocate Magazine

Diablo Custom Publishing (DCP) will now be responsible for all facets of publishing Advocate magazine.

The first publication was released in January, 2012. Walnut Creek, CA (PRWEB) January 30, 2012 -- The University of San Diego (USD) School of Law has selected Diablo Custom Publishing (DCP) to produce Advocate magazine. Advocate magazine was previously written and designed by external agencies. DCP will now be responsible for all facets of publishing Advocate magazine, and it will be produced two times per year. The first redesigned publication produced by DCP was released in January 2012.

Advocate magazine is published to inform, engage, and maintain relationships with students, faculty, staff, and alumni. Keeping the 14,000 alumni updated on USD’s happenings and commitment and sharing profiles of alumni making a difference in the world are essential goals of the publication. In addition, Advocate magazine is a key platform for providing faculty insights and opinions in order to keep students informed on campus law events and achievements.

“USD School of Law chose DCP because of its unique depth of expertise in producing higher-education publications and its breadth of core competencies in edit, design, project management and various forms of content delivery,” notes Ashley Vitale, Director of Communications for USD School of Law. “It was quite evident after our first meeting that the staff at DCP understood our goals, objectives and the importance of our core values. We appreciated the collaboration, communication and commitment.”

The redesign welcomes a refreshed design and dynamic editorial, while maintaining the sophistication and professionalism emblematic of the standard that the USD School of Law brand reflects. Magazine content includes: Dean’s Message, Campus Briefs, Faculty Footnotes, Calendar, and several other departments and features that are central to USD School of Law’s core messaging.

About Diablo Custom Publishing Diablo Custom Publishing (DCP), the Bay Area’s leading custom publisher, provides complete print and online custom publishing services to a diverse group of clients, including John Muir Health, Catholic Healthcare West, Alta Bates Summit Medical Center, University of California Hastings College of the Law, the Oakland Athletics, and the San Francisco Giants. With 32 years of experience and an award-winning creative team, DCP develops integrated marketing solutions that help companies communicate brand value, deepen customer loyalty and increase revenue. For more information, visit www.dcpubs.com. ### Page 2/2 If you have any questions regarding information in these press releases please contact the company listed in the press release. Our complete disclaimer appears here - PRWeb ebooks - Another online visibility tool from PRWeb Contact Information Dave Reik Diablo Publications http://www.diablomag.com 925-943-1199 Online Web 2.0 Version You can read the online version of this press release here.

Fletcher Joins DCP as Editor of San Francisco Giants, Oakland A’s Official Team Magazines

Walnut Creek, CA – Diablo Custom Publishing announces the appointment of Jeff Fletcher as Associate Editor of Giants and A’s official team magazines.

Fletcher has covered Major League Baseball since 1997, most recently as a national writer for AOL FanHouse. Prior to that he covered the Giants and A’s for the Santa Rosa Press Democrat. He is a regular guest of Comcast Sports Net Bay Area’s “Chronicle Live” broadcast and has been a long time member of the Bay Area baseball media, having covered it in every angle or media platform.

As Editor of Giants and A’s magazines, Fletcher will be responsible for writing, assigning, and editing stories for official publications of the San Francisco Giants and Oakland A’s.

“Jeff first joined us as the freelance editor of Giants and A’s magazines. Working alongside the terrific team that produces these magazines, Jeff stepped in mid-season and helped create some of the best issues to date. He has brought a great amount of talent and knowledge to the position, and as the current season wraps up, I am happy to announce that Jeff has accepted the role of Associate Editor of the team magazines,” says Deborah Kirk, DCP Editorial Director.

Giants Magazine and A’s Magazine are published six and five times respectively during the baseball season, featuring exclusive interviews with players and staff, behind-the-scenes features, player bios, insider info on the baseball organizations and include The Spring Training Issue and annual Yearbook.

Dennis Cook Named DCP Director of Sales

Diablo Custom Publishing's long-time sales leader takes on expanded role providing custom content services to new and existing customers Walnut Creek, CA – Diablo Custom Publishing is pleased to announce the recent promotion of Dennis Cook to director of sales. DCP offers customers a range of custom content services and publishing solutions with a focus on community and membership engagement. Dennis previously held the title of DCP senior account manager. As Director of Sales, he will continue his role as an active seller while taking an expanded role in developing new business. Dennis has also acted as an account executive for Bank of America Business Services, and is a graduate of The University of California, Berkeley. His in-depth knowledge of several industries, including health care, higher education, and professional sports, as well as other industry sectors, benefits customers across many diverse markets. “Dennis's contributions to Diablo Publications during his 15-year tenure have been instrumental not only in expanding our offerings in the custom content arena, but also in finding new possibilities for communicating our customers' messages,” says Group Publisher Barney Fonzi. “Dennis is as committed to his work and his clients as he is to the success of DCP and Diablo Publications.” “It is with great enthusiasm that I continue my progression with DCP and take on the ability to develop new partnerships in a multitude of new market sectors in the coming months,” says Cook.

Diablo Custom Publishing Selected to Host Pearl Awards Judging Event for Custom Content Council

Walnut Creek, CA – Diablo Custom Publishing has been selected by the Custom Content Council to host the San Francisco-area judging of the Pearl Awards. The Pearl Awards celebrate the best in custom media, design, editorial and strategic initiatives for B2B and B2C publications. The Pearl Awards are the continent's first award program devoted exclusively to custom publishing. Custom content providers—small and large; B2B and B2C; representing clients in a wide range of industries; and producing magazines, newsletters, and web publications—have participated. Entries will be judged in October 2011 in San Francisco, Chicago and New York by a panel of marketing executives, academics, journalists, designers, corporate strategists and publishers. Finalists will be notified in late October, and official designation of Gold, Silver and Bronze award winners will be announced at the award ceremony November 7 in New York. “It's an honor for DCP to participate in the annual Pearl Awards program both as a competition entrant and as host of the San Francisco judging event. A qualified panel of local judges has been recruited, and they are ready to take an active role in support of the Custom Content Council,” notes Dave Reik, Marketing Director for DCP. About the Custom Content Council and the Pearl Awards The Custom Content Council (CCC) is the leading association for the custom publishing industry in the United States, and is focused on promoting the growth and vitality of this dynamic marketing discipline. Marketers across the country, the media, and other interested constituencies rely on the CCC as the authoritative source of industry news, data and trends, information on the effectiveness of custom publishing, and referrals to the top custom publishers in North America. In 2004, to herald the commitment to excellence and the growing success of custom publishing, the CCC launched the continent

DCP Announces Custom Content-Only Services

Diablo Custom Publishing has added custom content-only services that can provide a steady supply of fully customized, locally reported, search-optimized features, news reports, and social media content to clients' existing web and print publications, enabling them to engage and retain customers. Walnut Creek, CA (PRWEB) September 30, 2011 Diablo Custom Publishing has added custom content services for clients’ existing web and print publications, essentially providing a professional content marketing team at the clients’ disposal. As integrated custom content is one of the most important marketing assets an organization can utilize to engage and retain customers, it can be the ultimate formula to improve customer acquisition and retention to grow a business. DCP’s Custom Content Services provide a steady supply of fully customized, locally reported, search-optimized features, news reports, Facebook posts and Tweets. What’s more, DCP’s writers and editors will tackle any project, creating relevant content derived from a business that compels, informs and entertains readers. “DCP understands what drives customers’ decision making, enabling us to create and edit content that can be used in multiple distribution channels,” notes DCP Marketing Director Dave Reik. “By providing turnkey services including research, reporting, copywriting, copy editing and fact checking, DCP can fill the gap that may exist internally at an organization, and develop analyzed content and keywords as well as develop an annual editorial plan.” DCP’s Custom Content Services Package includes feature stories, articles and news reports, Facebook postings, Tweets, and regular content strategy meetings. Custom content can be applied in any marketing channel, from Web and microsites, to blogs, newsletters, social media coverage, digital magazines, webinars, podcasts, whitepapers, videos and more. About Diablo Custom Publishing Diablo Custom Publishing (DCP), the Bay Area’s leading custom publisher, provides complete print and online custom publishing services to a diverse group of clients, including John Muir Health, Catholic Healthcare West, Sunset Development Company, the Oakland Athletics, and the San Francisco Giants. With 32 years of experience and an award-winning creative team, DCP develops integrated marketing solutions that help companies communicate brand value, deepen customer loyalty and increase revenue. For more information, visit http://www.dcpubs.com.

Diablo Custom Publishing Produces Annual 3D Definitive Design

Walnut Creek, CA – Diablo Custom Publishing has produced the annual “3D” magazine for the San Francisco Design Center. The 2011 edition, released in January, is packed with visual delights inspired by the 100+ showrooms that make up the SFDC. Read more - download the press release PDF

Diablo Custom Publishing Produces Sequoia Health Magazine Online for Sequoia Hospital

Walnut Creek, CA – Diablo Custom Publishing (DCP) has created Sequoia Health Magazine, an interactive online magazine, for Sequoia Hospital in Redwood City, California. Created as an interactive online microsite within the greater SequoiaHospital.org web site, Sequoia Health Magazine offers visitors all the content of a print publication, including Feature Stories, Slideshows, and Programs and Events coverage plus Multimedia Extras like video stories and links to Twitter, You Tube, and Facebook social media. Read more - download PDF.

John Rodenburg Press Release

Diablo Publications announces that John Rodenburg has joined the organization as the Director of Custom Media for Diablo Custom Publishing (DCP). John previously held the position of Vice President and Publisher of Travel and Leisure Golf for American Express Publishing.

Awards

In everything we do at DCP, excellence is our overarching goal. Our strategy, designs and editorial content have been honored with many gold, silver and bronze awards from prestigious organizations. They include:

  • Maggie Awards
  • Apex Awards
  • Pearl Awards
  • Aster Awards
  • ADDY Awards
  • Healthcare Advertising Awards
  • American Advertising Awards